Role

Since the landscape of learning and development is transforming due to AI and language models, Sandler believes that those who understand and embrace these technologies will get ahead and stay ahead in the ongoing race for innovation, growth, and market share.

Today I want to focus on what I believe to be the five most important skills a sales leader can develop over time to be successful in their role.

Dave Mattson, President and CEO of Sandler, shows you how to succeed with the attitudes, behaviors, and techniques needed to be more successful in Human Resources. Get the best practices collected from around the world.

Dave Mattson shares his thoughts on sales leadership and how to build a culture of continuous improvement through role play. This Selling the Sandler Way take is a great listen before your next sales meeting.

The ears have to hear what the mouth is going to say. I believe roleplay is one of the most important things that you could do as a sales leader. Why? It makes you strong, but it also creates muscle memory for your team. Here's what happens when we don't role play. We tell people what to change in their sales process. 

Be enlightened. Experience Sandler Training with Tim Ledwein navigating the process of exploring your own personality and habits, and coaching you to adapt and fine tune your sales and management techniques to be the best leader you can be.

Role play is one of the best methods for developing your people, but salespeople loath role play and managers shy away from it, because it often becomes an exercise that leaves participants frustrated. Putting role play through the lens of David Sandler’s Success Triangle – attitude, behavior, and technique – both managers and salespeople could role play more effectively and increase both their role performance, outlook, and technique.